The vuvuzela and South Africa’s conceit?

Now hear this: the plastic horn, which is making impossible communication between players on the football field at the World Cup, is a South African tradition – not an African one. In some many aspects of life, South Africa presents not the face of Africa but of an outlier, an exception, an unrepresentative non-tropical zone of contested African-ness. The case 0f the irritating vuvuzela is typical of how South Africa, despite the conceit that the country embodies African-ness and thus can pretend that its existential reality provides an African map in miniature, in reality provides a distorted image of tropical Africa.

That is Gregg Zachary. He is right, but my response is: give it 6 months. I’m willing to bet it becomes an Africa-wide instrument henceforth.